CORPORATE IDENTITY
'CHARMZONE' is derived from Korean word, '참 좋은 (truly good)', which implies our commitment and our pure passion toward beauty and its continuing challenges as well as customer satisfaction. CHARMZONE also includes the English meaning of a Charming Zone.
A new heritage created from a heritage started with a pharmacist
This is an organic combination of a mortar for mixing good the ingredients (A), a measuring device for weighing the ingredients (B), and a spatula for handling the cosmetics (C), resulting in the symbol C. This expresses the challenge to complete a new heritage for proven skin improvement succeeding that of the traditional heritage started by pharmacists.
An organic combination of a mortar
for mixing good the ingredients
A measuring device for
weighing the ingredients
A spatula for
handling the cosmetics
- Skin improvement via product innovation.
- Our products contain our commitment to continuous development and research into skin improvement, which is proven by our skin care system that reflects both customer feedback and our scientific research results.
Charmzone’s beauty curation made with analysis of professionals
CHARMZONE's concept of the beauty curation process can be customized to the consumer’s lifestyle by a combination of skin care expertise, excellent effects and reliability.
- Charmzone Haritage Blue
- CMYK 98-86-56-31
- RGB 30-49-74
- PANTONE 5395U-533C
- Charmzone Smart Blue
- CMYK 83-51-24-3
- RGB 53-113-152
- PANTONE 3005U
- Charmzone Ethical Blue
- CMYK 18-5-15-22
- RGB 169-182-177
- PANTONE 5455U
Visualizing various stories of Charmzone
CHARMZONE has visualized the intimate communication of its brand by expressing various stories about CHARMZONE including its history, feature and vision in a super-graphic manner.