Charmzone will put forth efforts into expanding global network as a true global masterpiece company and carry on with our efforts to promote
Korean wave in cosmetics.
Shanghai. Charmzone’s quality has since become renowned and is creating new history by expanding its distribution channels such as large home-shopping channels in Shanghai with an aggressive marketing strategy.
In 2012 and 2014, Charmzone held press conferences at the Shanghai International Beauty Expo for the launching of its Charm In Cell product line. In 2013, it became the first Korean company to feature 8 products on 4 major Chinese airlines.
Charmzone began targeting the Japanese market by entering its products into Tokyo through department stores, drug stores, as well as Charmzone’s own stores. In 2004, Charmzone started making its name with Gingko Natural Cleansing Tissue when it topped beauty products sales at popular Japanese ranking store Ranking Ranqueen. Charmzone has shown promising results by coming second place in sales terms for beauty products at QVC Home shopping – a company known for its strict standards.
Expanded into the U.S. market in 1987,
where an LA plant was established to expand sales strategies not only into Korean communities but also local communities.
In particular, Charmzone has been making great achievements in New York after launching a high-end brand.
Charmzone is solidifying its foothold in the U.S. market by expanding the number of shops and holding seminars.
Based on the successes achieved in China, Japan, and the USA, Charmzone has expanded into over 20 global markets
including Taiwan, Singapore, Canada, France, and Australia and has been carrying out differentiated marketing strategies by understanding customers' diverse needs in different countries and securing various distribution channels.